18 October 2019

“The Head”, one of THE MEDIAPRO STUDIO’s big, new productions, presents first clips of the series at MIPCOM

20 MEDIAPRO Group productions are taking part in the audiovisual market in Cannes

THE MEDIAPRO STUDIO has recently presented the fiction series “The Head” at this year’s MIPCOM event, directed by Jorge Dorado over an Álex and David Pastor’s brothers’ script, is an ambitious thriller based in Antarctica. An international scientific team have to spend the entire winter in an isolated base with the threat of a killer among them. Produced in association with HULU Japan and HBO Asia, the thriller explores the darkest sides of our personalities that confinement and isolation bring to light. The show is brought to life by a star-filled cast including Laura Bach, Mónica López, Alexandre Willaume, Katharine O’Donnelly, Tomohisa Yamashita John Lynch and Amelia Hoy and with the special collaboration of Álvaro Morte. The first clips of the fiction series were shown on Tuesday at the Esterel Auditorium at the Palais des Festivals in Cannes.

Other international co-production, this time, and for the first time ever, with Finnish broadcaster YLE, is THE PARADISE, a thriller taking place between Finland and Spanish’s Costa del Sol, where a community of Finns settled fleeing the Scandinavian cold. Fran Perea and Riitta Havukainen lead the cast of this series in which Spanish and Finnish Police forces will have to work together to solve a murder case terrorizing the habitants of ‘Little Finland’.

After a first season successfully reaching the Americas and Spain, SIDE GAMES is back exploring the darkest secrets of Soccer Pro League. The second season co-produced with DirecTV Originals is a subtle mix of ambitions, greed and violence are subtly arranged in breathtaking trip behind the curtain of the most lucrative sport.

As regards to entertainment, THE MEDIAPRO STUDIO created and produced hand-in-hand with Michelin stars Chef Quique Dacosta, THE DINNER OF A LIFETIME a program inviting celebrities to taste their memories. Already commissioned by Amazon Prime Spain, in the program, the Chef methodically studied key memories of his guests and translated them in the most sophisticated dishes. An innovative format which offers an intimate look at celebrities’ background through a culinary journey.

EL DISCÍPULO DEL CHEF, an original format from THE MEDIAPRO STUDIO and Turner Latin America, recently launched on Chilevision, is a turning point in TV cooking programs. In this Prime-Time format, three internationally renowned chefs not only act as judges of the aspiring chefs’ creations, but also compete alongside the contestants on their mission to find the best apprentice chef in the country.

In a completely different genre, but also made possible by Chef Quique Dacosta’s participation, COCINAR BELLEZA is an ode to the high cuisine. In this documentary, art savvy experts and artists try to answer a complicated interrogation: Is it possible to cook Beauty? Can a dish be considered as a piece of Art?

THE MEDIAPRO STUDIO also showcased high-profile Globomedia productions in Cannes at the MIPCOM event completing the Studio catalog. Highlights include “Malaka”, which recently premiered on La 1 on RTVE, a police drama set in Malaga, directed by Marc Vigil and starring Maggie Civantos, Salva Reina and Vicente Romero; as well as “Estoy vivo”, a Globomedia production for TVE1 which is currently in its thrid season and which year saw Aitana Sánchez Gijón and Jan Cornet join a cast headed by Javier Gutiérrez and Alejo Sauras.

2020 will also the production company premiere “Nasdrovia”, a series by Luismi Pérez and Sergio Sarriá, produced together with Movistar and featuring Leonor Watling and Hugo Silva. Other highlights include “Por H o por B”, a series by Manuela Burló Moreno, filmed in Madrid this year exclusively for HBO Europe, based on his award-winning short film “Pipas”.

In addition, Globomedia is currently preparing the production of “Vis a Vis: el Oasis” for FOX and the fourth season of “El Ministerio del Tiempo”, the Javier Olivares series which will be screened on RTVE in 2020.

PHOTO: "The Head"

MEDIAPRO expands its business in China with agreement between LVP and the WUCG

Liga de Videojuegos Profesional (LVP) has been chosen to organize the WUCG competitions in Latin America, where regional champions will earn their place at the finals in Sanya (China)

The MEDIAPRO Group, a global power in multimedia content creation, production and distribution, expands its presence in China thanks to the growing eSports business. LVP, a MEDIAPRO Group company, breaks ground in China by virtue of an agreement with the World University Cyber Games (WUCG), an immense university championship that will celebrate its finals this coming December in Sanya (Hainan, southern China).

At a press conference in Sanya, the WUCG presented the finals of this year's competition, the first edition to partner with LVP, one of the largest video game competition operators in the world and the largest Spanish speaking eSports organization. The WUCG is a worldwide event, where tens of thousands of university students from all over the world participate; in 2018 there were more than 150,000 registered for the qualifying rounds. Once the qualifying stages are complete, the grand final will take place in December to crown the champions of video games including League of Legends, Dota2 and Hearthstone, among others.

Thanks to Orient Hontai’s involvement, one year ago LVP signed a collaboration agreement with the WUCG to organize the university tournament in Latin America, currently underway to decide the regional finalists who will compete in China at the end of December.

Thus, on the one hand LVP organizes the League of Legends competition, the famous game of Riot Games, in which close to 500 teams from Latin America North (LAN) and Latin America South (LAS) regions have already participated. Moreover, LVP is also responsible for the Dota2 tournament in the same region, where the champion will also travel to China at the end of the year. LVP in association with GGtech, will also send the Hearthstone university champion from Spain and the United Kingdom to the Asian event, where they will compete against the best university students from all over the world in these franchises for a major prize pool.

During the presentation of the finals in China, Pilar Jiménez - CEO of the MEDIAPRO Group in Asia – highlighted the fact that “LVP's agreement with the WUCG is another step in the process of MEDIAPRO's expansion in China in which all the Group’s business units are involved. In this case, eSports represent the opportunity to forge bonds between China, Europe and the Americas in which the LVP will play a very important role. ”

LVP’s groundbreaking project in China accomplishes the MEDIAPRO Group's commitment to the Asian giant, where it has offices in Beijing, Hong Kong and Shanghai. With activity throughout the world through its 58 locations in 36 countries on 4 continents, MEDIAPRO provides the creativity and technical solutions required to design, produce and distribute any audiovisual or multichannel project in any corner of the globe leveraging the most advanced technology.

LVP, a member of the MEDIAPRO Group, is the benchmark in Spanish language eSports and one of the largest gaming competition operators in the world. The firm was established nine years ago in Barcelona (Spain), and currently has offices in Barcelona, Madrid, Buenos Aires, Bogotá, Mexico, Brazil and London; the six countries where it operates professional League of Legends leagues. LVP also organizes the national Clash Royale and CS: GO leagues in Spain, as well as managing ArenaGG, a competition platform for amateur players with a presence in more than 60 countries and with over 1.5 million registered players. It also organizes the biannual videogaming event Gamergy (61,000 attendees at its latest edition, in Madrid), as well as other events and competitions for third parties. In this regard, one of the company’s most distinguished projects is the “eLaLiga”, Spain’s largest national FIFA tournament produced by LVP in association with EA Sports and LaLiga.

Successful premiere of “El Discípulo del Chef”, an original format from THE MEDIAPRO STUDIO and Turner Latin America, on Chilevisión

The program, in association with Spanish producer Phileas Productions, seeks out the best apprentice chef in Chile under the watchful eye of three top chefs: Yann Yvin, Ennio Carota and Sergi Arola

The first show of “El Discípulo del Chef”, (Chef’s disciple), the latest work created by THE MEDIAPRO STUDIO and Turner Latin America, in association with content production house Phileas, exclusively for the television network Chilevisión, premiered to great success last Sunday 6th October, where it was the second highest ranking for audience share in its time slot, with a household share on Chilean television channels of 26.3%, thus leading in its principal target audience category (25-64 years), with a 30.8% share on open channels.

The program achieved significant impact among the 25-34 year old target and upper middle class socioeconomic segment, with an average share of 42.1% and 43.6% respectively.

“El Discípulo del Chef” is a turning point insofar as programs devoted to TV cooking programs, since in this case three internationally renowned chefs not only act as judges of the aspiring chefs’ creations, but also compete alongside the contestants on their mission to find the best apprentice chef in the country.

Chile’s Yann Yvin, Italian chef Ennio Carota and Spanish chef Sergi Arola, all three well-known for their excellent communication skills, allowing them to assume a much more participatory role in the culinary creations, and showing a side of them that combines the teacher, technical director and teammates of the 24 candidates who aspire to be crowned the best apprentice chef in Chile.

"Creating an entertainment format for prime time is the most difficult thing to do on television," said Ran Tellem, Director of International Content Development at THE MEDIAPRO STUDIO. “We are very satisfied with the success achieved by “El Discípulo del Chef” on its premiere, and we hope this is just the beginning of a great relationship with audiences, not only in Chile, but all over the world. At THE MEDIAPRO STUDIO, we’re delighted with the excellent work by the great teams at Chilevisión, Turner and Phileas, together with whom it has been an immense pleasure to work ”.

“We knew the format’s huge potential and its premiere last Sunday proved that. The program connected with Chilean viewers thanks to the fact that it’s such an original proposal, since it breaks the traditional mold of the cooking programs we’ve seen so far on television and offers an entertaining alternative suitable for everyone,including those who prefer to eat rather than cook”, said Tomás Yankelevich, EVP & Chief Content Officer General Entertainment for Turner Latin America. "Together with our TV series Gemelas, “El Discípulo del Chef” was the most successful premiere on Chilevision so far this year, confirming the excellent moment the channel is experiencing and the success generated by its familiar and close programmatic strategy," he added. executive doing an analysis of the performance obtained by Turner's open TV signal.

“4x4” wins two new awards at Grimmfest

Best Actor for Peter Lanzani and Best Photography for Kiko de la Rica

Grimmfest, Manchester’s International Festival of Fantastic Film, has presented two of its awards to “4x4”, the film directed by Mariano Cohn. These latest awards for Best Actor (Peter Lanzani) and Best Photogrpahy (Kiko del Rica) come on the back of the Gold Award and Best Script awards (Mariano Cohn and Gaston Duprat) at the recent Termas de Río Hondo Film Festival.

The new THE MEDIAPRO STUDIO Televisión Abierta co-production premiered in Argentina back in April with excellent box-office numbers and was a big hit at the recent Sitges Film Festival. The cast features, in addition to Peter Lanzani, the actors Dady Brieva, Noelia Castaño and Luis Brandoni. Latido Films is in charge of the film’s international distribution.
“4x4” is a thriller with a disturbing intro. A luxurious SUV is parked in a neighborhood like so many others in Buenos Aires. A young man breaks into the car with the intention of stealing it. However, when he tries to leave, he can't. Doors and windows refuse to open and the 4x4 becomes an armored bunker. The situation is desperate: He’s locked inside a vehicle someone is controlling from the outside and they seem to have a plan.

Overon providing broadcast services for coverage of the reactions to the Spanish Supreme Court sentencing of Catalan politicians

A 30 plus team of technicians is providing services from Barcelona for both national and international TV networks

Overon provided comprehensive broadcast services in Barcelona to cover reactions to the Spanish Supreme Court sentencing of Catalan politicians with a team made up of 5 satellite operators, 19 camera-men, 1 sound technician, 2 production operators and 2 technician assistants. 5 DSNG’s were employed, one of which for multi-camera live broadcasts from Espanya Square, as well as 23 3G/4G back-packs.
Overon provided exclusive back-pack broadcast services, exclusive DSNG services with two simultaneous communication channels, live services via 3 cameras. The services were from key points of interest including El Prat Airport, Catalunya Square, Espanya Square, Via Laietana and Sant Jaume Square, among others. Clients who received Overon services included: Antena 3, TVE, laSexta, Forta, ETB, TVG, Russia Today, SRG Switzerland, RTBF, TV3 and DR DK Denmark.

Overon also provided live connection services via back-pack broadcast systems on Monday October 14th from Brussels and Madrid covering the reactions to the sentence.

“Barcelona, the Rose of Fire” to be screened in Sydney

The film directed by Manuel Huerga is being shown at the Cervantes Institute

“Barcelona, the Rose of Fire” is currently being screened in its English version, narrated by Woody Allen, at the Cervantes Institute in Sydney as part of the 10th anniversary of the institution. The film, written by Lluís Arcarazo and with music from Micka Luna, takes viewers on a tour of discovery and re-discovery of the city of Barcelona as we’ve never seen it before, with cutting-edge 3D technology and Dolby Atmos.

In addition to the voice of Woody Allen in the English version, “Barcelona, the Rose of Fire the Rose of Fire” also features different narrators in different languages Joan Manuel Serrat (Spanish), Pep Guardiola (Catalan), Rinko Kikuchi (Japanese), Olga Kurylenko (Russian), Daniel Brühl (German), Eric Abidal (French) and Benedetta Tagliabue (Italian), among others.

Mediapro Brands, responsible for managing the Solán de Cabras sponsorship campaigns of Real Madrid and Atletico Madrid

The creative concept involves content related to the essence of football

Mediapro Brands is set to manage the Solán de Cabras sponsorship deal after winning the recent tender. The strategic proposal features showcasing the true essence of football, going under the title “Pure Football”, and has already seen the publication of the first video-clips across social media accounts.

Mediapro Brands is behind the creative concept which highlights the purest part of football, with health, hope and sentiment-based content.

The next step in the project is the publication of content in a block called “Get fit with Solán de Cabras” featuring two players from the Atletico Madrid women’s team. Content which is divided into short 15-second clips for Instagram Stories. Followers of the brand on social media will be able to train, keep fit and follow dietary recommendations from the two Atletico players.

The partnership sees the start of a new stage in Solán de Cabras’ branded content where stories will highlight well-being, hope and sentiments with the goal of attracting consumers to the Solán de Cabras brand and the essence of football. Mediatem, also a MEDIAPRO Group company, provided production and post-production services for the content.

To see video 1 and video 2

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